Tuesday, March 20, 2018

The Social Network Rules the Box Office

March 30, 2016 by · 1 Comment 

Facebook seems to have dominated not just the internet but the Box Office as well.  David Fincher’s “The Social Network”, depicting the story behind the ever so popular Facebook, is faring pretty well with $23 million on its first weekend.

The PG-13 movie is expected to generate more sales in the coming weeks with all the raves gotten from critics and audiences as well.  According to an exit pollster site, audiences rate the movie with a generous B+ which would definitely attract more viewers.

Starring Jesse Eisenberg and Andrew Garfield, Social Network shows the origin of Facebook. The film was adapted from Ben Mezrich’s The Accidental Billionaires, where Eduardo Severin, Zuckerberg’s bestfriend, was a consultant. The movie production proceeded without any involvement from the Facebook team.

Written by Aaron Sorkin, Social Network dramatized the bittersweet life of Facebook founder Mark Zuckerberg during his Harvard years when Facebook was at its inception. The movie initially takes viewers into the life of  Zuckerberg as the lonely teenager and then as the creator of the viral hit Facebook.

The movie has been getting great reviews so far. According to the website the rottentomatoes, The Social Network is “impeccably scripted, beautifully directed, and filled with fine performances. The Social Network is a riveting, ambitious example of modern filmmaking at its finest.” Renowned critic Scott Foundas applauded the film with is moral complexity. So far, everyone, is amused with the film. Everyone except Zuckerberg. It was reported that in a conference he attended, the host had told Zuckerberg she knew how unhappy he was to which he replied “I just wished that nobody made a movie of me while i was still alive.”

The ensemble cast includes Jesse Eisenberg as Mark Zuckerberg, Andrew Garfield as Eduardo Saverin, Justin Timberlake as Sean Parker, Brenda Song as Christy Lee, Rooney Mara as Erica Albright, Armie Hammer as Winklevoss twins, and Max Minghell as Divya Narendra.

Meanwhile, fellow box office wide release “Let Me In” and “Case 39” was a let down with mere $5.3 million landing seventh and eight place respectively. While critics gave a brilliant score for the remake of the Swedish film, “Let Me In” did not connect well with audiences. “Case 39” did better with audience impact.

Zack Snyder’s “Legend of the Guardians” turns out to be a box office surprise as the owl movie finish second in its second weekend.  Sales fell only 33 percent. Its cume now stand to $30 million.

Previous Box Office topper “Wall Street: Money Never Sleeps” dipped as competition from “Social Network” enters. The Oliver Stone-directed drama has cume at $35.9 million for its first 10 days in wide release.

Ben Affleck’s Boston-set drama, “The Town” performs well. The film has now $64.3 million gross and fell only 36 percent in its third weekend. “Easy A” seems to be holding strong with a cume of $42.4 million.  Finishing sixth, “You again” brought in $5.6 million this weekend.

M.Night Shyamalan’s “Devil” landed ninth with gross of $3.7 million. The movie has now a total of $27.4 million in its three weekend release.

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