Soon to Come: Google TV

Come autumn, internet giant Google will launch its new service to bring the Web to TV screens in the United States, as part of its efforts to extend its reach from the desktop to the living room.

According to Google’s Eric Schmidt the free service will allow full Internet browsing via the television, and that Google will work with a variety of program makers and electronics manufacturers to bring the technology to consumers’ homes.

Schmidt made the announcement after a keynote speech to the IFA consumer electronics trade fair in Berlin, saying “We will work with content providers but it is very unlikely that we will get into actual content production.”

The said announcement came less than a week after Apple unveiled its latest Apple TV product.

Schmidt added that Google will announce partnerships later this year with makers of tablet computers that would use Google’s new Chrome operating system.

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