High-calorie happy meals of McDonald’s are banned by San Francisco authorities which made the world’s largest fast food chain “extremely disappointed” at the ruling.
It says that it entices children to eat these fattening and sugar-ladened food that comes with free toys.
Response came after the Board of Supervisors of California voted to prohibit restaurants from giving gifts with meals that contain too much fat and sugar.
“We are extremely disappointed with this decision. It’s not what our customers want, nor is it something they asked for,” said Danya Proud, McDonald’s spokeswoman.
Colorfully boxed Happy meals, are packed with a burger, drink, fries and dessert, are popular among parents who are financially constrained as well as children, she said.
“Public opinion continues to be overwhelmingly against this misguided legislation. Parents tell us it’s their right and responsibility, not the government’s, to choose what’s right for their children.”
“We are extremely proud of our happy meals which give our youngest guests wholesome food and toys of the highest quality.
“Getting a toy with a kid’s meal is just one part of a fun, family experience.”
Under the ban agreed in a preliminary vote on Tuesday, restaurants in San Francisco would have to provide fruit and vegetables with meals accompanied by free toys, according to the San Francisco Chronicle.
“This is a tremendous victory for our children’s health,” said the state education board’s Eric Mar, chief sponsor of the legislation.
The measure will go to a full vote next week and if approved would not come into force before December 2011.
Scott Rodrick, who owns 10 McDonald’s franchises in the city, was quoted by the paper as saying: “Somehow the San Francisco board of supervisors just took the happy out of happy meals.”
“It would be an understatement to say how disappointed I am with this legislation,” he added.